August 1, 2007 marked adidas Original’s introduction to Montreal. To celebrate this, Marinoni - one of North America’s most heralded bicycle builders - was asked to create a custom bike that captured the essence of adidas’s rich heritage and history in sports. Working with designers from Breadwinner Creative, Marinoni dreamt up this beautiful, one-of-a-kind track bike full of go-fast goodies that ooze style. This is the only bike of its kind worldwide.
Being deeply involved in athletics, community and charity, both Marinoni and adidas agreed to auction the bike off for a good cause. All proceeds of the winning bid, will be donated to the Multiple Sclerosis Society of Canada. MS affects many Canadians especially young adults and every day, three more people are diagnosed with this disease. Marinoni and adidas are committed in supporting the on-going research needed to better understand and combat MS which affects young adults worldwide.
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Thursday, April 03, 2008
Posted by — Barrie Bloor at 11:21 PM